Generative Engine Optimization

Get found in AI search.

More people are turning to ChatGPT, Google AI Overviews, Perplexity, Gemini, and other AI tools for answers and recommendations. I optimize your website and content for greater visibility, brand mentions, and citations in AI-generated answers.

Let’s talk GEO

What is GEO?

Generative Engine Optimization (GEO), also known as AI search optimization, helps businesses become more visible in AI-generated answers. Instead of browsing through search results, people can now get direct answers to their questions. The goal is to make your business part of those answers.

GEO builds on solid SEO. An accessible, well-structured website, quality content, and a trusted brand all contribute to visibility in both traditional and AI search.

Get discovered across AI platforms

  • ChatGPT
  • AI Overviews
  • Claude
  • Perplexity
  • Gemini
  • Copilot

How I approach GEO

I look at where your business stands today, then work on the content, technical SEO, and online presence that influence its visibility in AI search.

  • AI visibility analysis

    I check how your business shows up in AI-generated answers, which competitors are getting recommended, and where there are opportunities to improve.

  • Entity optimization

    I make sure information about your business, products, and services is clear and consistent, helping search engines and AI systems connect your brand with relevant topics.

  • Content for AI answers

    I create and improve content that answers real customer questions, covers topics in depth, and makes important information easy to find and reference.

  • Structured data

    I implement structured data (Schema.org) to give search engines clearer information about your business, products, services, and website content.

  • Brand mentions

    I work on getting your brand featured on relevant websites and trusted sources to build its visibility and credibility beyond your own site.

  • AI search accessibility

    I check whether AI crawlers can access your website and identify technical issues that might prevent your content from being discovered.

Two ways to work together

All-in-one

SEO and GEO together

From Google search results to AI-generated answers, I work on improving your visibility across both.

Monthly SEO

Standalone

GEO on its own

Want to focus specifically on AI search? I’ll build a GEO strategy around your business and handle the optimization.

Let’s talk GEO

Questions about AI SEO

Need more details? Just drop me a line.

hi@alesprijatelj.com
Is GEO right for my business?

If your customers use AI tools to research products or services, compare options, or make buying decisions, GEO is very much needed.

Does GEO replace SEO?

No. GEO builds on many of the same foundations as SEO. They work best together, although you can also focus specifically on AI search.

Can you guarantee that ChatGPT will recommend my business?

No. Nobody can guarantee a recommendation from ChatGPT or any other AI platform. What I can do is improve the factors that influence your visibility and track the results over time.

How do you measure visibility in AI search?

I track how often your brand appears in AI-generated answers, whether your website is cited, and which competitors are showing up with different tools. I also monitor referral traffic from AI platforms in Google Analytics.

How much does AI SEO cost?

Pricing depends on your website, its current visibility, and the scope of work. GEO can be part of an ongoing SEO engagement or a standalone service.

Need more details? Just drop me a line.

hi@alesprijatelj.com

Your website has more potential.

Want your business to show up in AI answers? Tell me about it, and I’ll get back to you.

Let’s talk GEO